HBO Max x Saks
And Just Like That...

Capturing the grit and grace of NYC, we designed a series of reactive window displays to promote the new season of ‘And Just Like That...’ at Saks Fifth Avenue.

EXPERIENTIAL, INTERACTIVE, UX, 3D/MOTION

NBA2K Royal Court

A race to the throne in an immersive culture clash between baroque era opulence and streetwear culture.

We created a space for guests to make their mark and prove that excellence is timeless.

EXPERIENTIAL, INTERACTIVE, SPATIAL, GAME DESIGN, CONVENTION, TOUCHDESIGNER, UNREAL ENGINE 5

Meta Labs

A retail proof of concept at Meta Connect which evolved into a flagship retail experience in LA.

An interactive space centered around low-rider culture to pay homage to the local community.

RETAIL, GAME DESIGN, INTERACTIVE, UI/UX, SPATIAL

Qiddiya

To promote the first real life city built for play, we created 4 giant LED medallions at PAX East to give a taste of what each district might feel like.

EXPERIENTIAL, INTERACTIVE, CONVENTION, SPATIAL

NBA Pixel Arena

The world’s first basketball themed metaverse designed for NBA fans — leveraging a custom engine built entirely in WebGL.

METAVERSE, GAME DESIGN, UI/UX, 3D/MOTION, WEBGL

adidas DSG XR

A dynamic XR experience designed to show the product benefits of the new predator heel in store at Dick’s Sporting Goods.

XR, UI/UX, 3D/MOTION

Pepsi Pop Star

A permanent non-ride attraction at Hersheypark, giving guests the chance to step into the shoes of a pop star and express their ‘Unapologetic Joy’.

We designed the entire immersive space, as well as a sensor-driven rhythm game.

EXPERIENTIAL, GAME DESIGN, UI/UX, 3D/MOTION, SPATIAL

Medal of Honor:
Above and Beyond

A heavily awarded immersive web experience designed to recreate the experience of the VR version of Medal of Honor on the web.

A pioneer in web Z-Depth experiences.

WEBGL, INTERACTIVE, UI/UX, 3D/MOTION

Levi’s Wynwood

Levi’s partnered with us to unveil their sustainable Future Finish technology.

We designed and built an apparel drop system that showcased the speed and flexibility of this innovative production method, enabling Levi’s to release exclusive products in rapid succession.

EXPERIENTIAL, INTERACTIVE, UI/UX, WEB, SPATIAL

adidas Osweego 2048

An engaging editorial piece on Hypebeast designed as a tribute to the iconic Ozweego shoe that has a storied history — and future.

INTERACTIVE, UI/UX, WEBGL

Adam Romano Creative & Design Direction

NYC

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Adam Romano
Creative & Design Direction