ozweego 2048


Client
↳  adidas/Hypebeast

Work
↳  Creative & Design Direction

Project
↳  Experiential Web

Date
↳  2019



adidas had plans to release the FW19 Ozweego and was looking for an experience to pay homage to the iconic footwear. Partnering with Hypebeast, we created an experience that gave you a glimpse of what an Ozweego shopping experience might look like in 2048.

Centered around a WebGL scrolling mechanic, we took you on a z-depth journey through a wormhole and into a 3D product catalog that envisioned what the 2048 collection might look like.





CREDITS


ECD
↳  Adrian Belina

Creative Directors 
↳  Adam Romano & Roger Dario

Senior Designer
↳  Danilo Nagura

Creative Developer
↳  John Iacoviello

Developer
↳  Wenchen Li

Producer
↳  Alex Prudsel

Executive Producer
↳  Kaitlyn Lacy

Motion Designers
↳  Charlotte Lucas
↳  Branko Vass

Sound Design
↳  Boombox

Awards


FWA
↳  Site of the Day
↳  Mobile of the Day

AWWWARDS
↳  Site of the Day

CSS Design Awards
↳  Site of the Day
↳  Site of the Month (Nomination)




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©MMXX ADAM ROMANO