ozweego 2049


Client
adidas/Hypebeast

Work
Creative & Design Direction

Project
Experiential Web

Date
2019



adidas had plans to release the FW19 Ozweego and was looking for an experience to pay homage to the iconic footwear. Partnering with Hypebeast, we created an experience that gave you a glimpse of what an Ozweego shopping experience might look like in 2049.

Centered around a WebGL scrolling mechanic, we took you on a z-depth journey through a wormhole and into a 3D product catalog that envisioned what the 2049 collection might look like.





CREDITS


ECD
Adrian Belina

Creative Directors 
Adam Romano & Roger Dario

Senior Designer
Danilo Nagura

Creative Developer
John Iacoviello

Developer
Wenchen Li

Producer
Alex Prudsel

Executive Producer
Kaitlyn Lacy

Motion Designers
Charlotte Lucas
Branko Vass

Sound Design
Boombox

Awards


FWA
Site of the Day

FWA
Mobile of the Day

AWWWARDS
Site of the Day

CSS Design Awards
Site of the Day

CSS Design Awards
Site of the Month (Nomination)



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©MMXX ADAM ROMANO